ESPN legends joined top media and sports executives at the Hearst Tower in New York City last night to celebrate the release of former ESPN president George Bodenheimer’s new book: “Every Town Is a Sports Town.” The 44th floor provided an impressive view of both the city and ESPN’s history with attendees including ESPN Founder Bill Rasmussen, former president Roger Werner and current president John Skipper. Other notables ranged from NFL Commissioner Roger Goodell to Good Morning America anchor Robin Roberts. All of Bodenheimer’s proceeds from the book are going to V Foundation which was well represented including CEO Susan Braun.
(L-R) Hearst Corporation CEO Steve Swartz; Co-founder and first President/CEO of ESPN Bill Rasmussen; Hearst Corporation Executive Vice Chairman Frank Bennack, Former ESPN President and writer of “Every Town Is a Sports Town” George Bodenheimer; NFL Commissioner Roger Goodell and ESPN President John Skipper attend the George Bodenheimer book party at Hearst Tower.
