ESPN again plays key role in MIT Sloan Sports Analytics Conference

MIT Sloan Conference

This week’s MIT Sloan Sports Analytics Conference presented by ESPN brings students and industry professionals together in Boston. The annual event – now in its 11th year – helps facilitate conversations regarding the role of analytics in sports, and the sports business world as a whole.

“ESPN not only sponsors the MIT Sloan Sports Analytics Conference but also plays a key role in its content and activities,” said Ben Alamar, ESPN Sports and Information Group’s Director of Analytics. “Through the participation of personnel such as [FiveThirtyEight founder] Nate Silver and [ESPN senior writer] Zach Lowe, and our Sports Analytics team’s development and organization of the Hackathon, ESPN has established itself as a leader in the growing field of sport analytics.”

The third annual Hackathon takes place today before the formal conference kicks off Friday. The Hackathon, presented by ESPN and Ticketmaster and mentored by ESPN’s Sports Analytics team, is an event that gives analytical minds the opportunity to create innovative solutions for issues facing the sports industry. This year’s theme is:

Measuring the Immeasurable: Sports analytics is often criticized for ignoring intangibles such as chemistry, leadership, heart, and instinct. Participants in the Hackathon will be asked to start pushing back on that by clearly defining and then measuring an aspect of on court performance that was previously talked about as an intangible attribute. Participants will utilize basketball player tracking data to facilitate their measurements and will be judged on completeness of their definition, measurement approach, and results of their process.

The conference runs through Saturday, March 4.

ESPN and FiveThirtyEight will have a substantial presence throughout with executives, analysts and other experts appearing on the following panels:

Friday, March 3

Saturday, March 4

A full schedule of events can be found here.

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