Freddy Rolon

ESPN Deportes

‘Es Lo Nuestro’/It’s Our Thing’ captures the core values of Latino fans . . .’

During its Super Bowl LV coverage, ESPN Deportes unveiled its first new brand campaign in 12 years. Here's the thinking…

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Executive Voice

“The efforts across ESPN to support ESPN Deportes’ coverage of Super Bowl LIII represent the very best of who we are as a company”

VP, ESPN Deportes, Freddy Rolón writes about network's Super Bowl LIII presentation from Atlanta, innovative ad featuring "superfan."

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Executive Voice

“Los esfuerzos de ESPN en apoyo a la cobertura que hará ESPN Deportes del Super Bowl LIII representan lo mejor de lo que somos como empresa”

Freddy Rolón, Vicepresidente y Gerente General de ESPN Deportes escribe sobre los esfuerzos del canal desde Atlanta y sobre el…

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ESPN History

CableFax Magazine names 10 ESPN Leaders To Its 2018 Most Influential Minorities List

They are among the honorees named in advance of the media industry magazine's Diversity issue to be published Oct. 15.

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Captured on Campus

ESPN covers El Clásico Miami, Real Madrid vs. Barcelona

Before world soccer powerhouses Real Madrid and Barcelona clash this Saturday in Miami (7:55 p.m ET, ESPN, ESPN2, ESPN Deportes),…

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Captured on Campus

CableFax honors nine ESPN executives

Nine ESPN executives were recognized for their leadership in Cablefax’s “Diversity issue.” Tuesday, Cablefax: The Magazine honored the Most Influential…

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Behind The Scenes

NABJ/NAHJ Convention attendees get hours of expert access at ESPN Pro Camps

The ESPN Pro Camps at the 2016 NABJ/NAHJ Convention & Career Fair offer a whirlwind mix of career counseling, networking,…

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Announcements

ESPN y ESPN Deportes se enfocan en esfuerzos multiculturales para servir a los fans

ESPN Deportes se suma al evento anual de Upfront a la velocidad de en vivo, destacando la importancia de maximizar…

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Announcements

ESPN and ESPN Deportes take multicultural approach to serving fans

A look at ESPN’s approach to serving Hispanics and what’s coming next year for fans and advertisers via ESPN Deportes.

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ESPN Deportes

SB 50: ESPN Deportes serving ESPN’s Hispanic NFL fans in English and Español

Vice President of Programming and Business Initiatives at ESPN Deportes, Freddy Rolon, reflects on the importance of the 12-year-old network's…

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ESPN

Super Bowl 50 – Atendiendo a los aficionados hispanos de ESPN y la NFL, en inglés y en español

El tener la oportunidad de llevar al aire el Juego Cumbre en tanto nuestras cadenas televisivas como en las de…

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Forward/Rewind: ESPN Deportes

Vice President, ESPN Deportes Programming & Business Initiatives, Freddy Rolon, says "Happy Birthday!" to the network, which celebrates its 12th…

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Forward/Rewind: ESPN Deportes (Español)

Freddy Rolón, vicepresidente de programación de ESPN Deportes le da Feliz Cumpleaños a ESPN Deportes – la cadena celebra su…

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Behind The Scenes

Before the New Year’s confetti falls, ESPN blankets the College Football Playoff Semifinals

Before you uncork the bubbly to celebrate New Year's Eve, catch the College Football Playoff Semifinals on the platform of…

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Captured on Campus

Disney and ESPN Media Networks at INTX 2015

Disney and ESPN Media Networks welcomed attendees from across the industry to its executive suite (L-R: James Zasowski, Nicole Guanlao,…

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