The Heavy

Storified!: ESPN’s coverage of the first round of the 2013 NFL Draft

April 26, 2013

Photo of Storified!: ESPN’s coverage of the first round of the 2013 NFL Draft

Last night’s first round of the 2013 NFL Draft kicked off three days of coverage across ESPN (continuing tonight at…

Behind The Scenes

How you like the NFL Draft picks now? 50 Cent, The Heavy and ESPN team up on creative approach

April 25, 2013

Photo of How you like the NFL Draft picks now? 50 Cent, The Heavy and ESPN team up on creative approach

ESPN often opens a game or coverage of a major event with a “tease,” a two-to-three minute prelude serving as…

Behind The Scenes

Robert Cray, Ozomatli and a Jay-Z producer among recording artists re-imagining ESPN NBA theme music

February 1, 2013

Photo of Robert Cray, Ozomatli and a Jay-Z producer among recording artists re-imagining ESPN NBA theme music

Fans of ESPN’s NBA programming, including Coast to Coast and NBA Tonight, might have noticed some unique twists on the…