For athletes, the moments before a game entail a lot of focus and preparation. However, for a lot of players – particularly in the NBA – the ritual also requires style, as the pre-game stroll into the arena becomes a fashion runway.
ESPN celebrated the trend in its latest “This is SportsCenter” commercial, starring Golden State Warriors forward Draymond Green alongside SportsCenter anchors Steve Levy and John Buccigross.
Titled “Pre-Work Outfits,” the ad (below) gives fans a behind-the-scenes look at the anchors’ own “pre-game” fashion statements. Filmed at ESPN’s Bristol, Conn., headquarters, the spot showcases Green entering the building in style, as he strolls past an unfazed security guard – depicted by true-to-life ESPN security guard Jose Torres. Following the Warriors star are the SportsCenter anchors, rocking ridiculously unique outfits.
While Green counted on his stylist Vick Michel for his outfit choice, Levy (stunning in a sleeveless denim jacket) and Buccigross (rocking outrageous ear muffs) selected their own clothes from a wardrobe provided by ESPN’s marketing team.
“The idea was to wear something crazy, like NBA players,” Buccigross said. “So we went to the wardrobe, we tried a few things, then we found some skinny jeans and a slightly see-through shirt. The crazier the better.”
Levy added: “The only article of clothing I insisted on was the furry gray tail hanging from my left hip. I try to be fashion-forward in how I dress and I believe that’s going to be the new hot trend. [EDITOR’S NOTE: Cam Newton might have beaten Levy to the punch.] Also, I should have done one more pushup before I went sleeveless.”
“I grew up watching ESPN and the ‘This is SportsCenter’ commercials are always good for a laugh,” Green said. “I love making people smile, so being in this spot was right up my alley. Also seeing the guys in such bad outfits was great because I thought I was pretty fly!”
In terms of fashion advice for the anchors, Green said: “One thing I’ve learned is style is what you make it. If you feel comfortable with something, go for it.”
Andy Hall contributed to this post.