Forward/Rewind: Guessing at 2015 ESPN hashtags
Editor’s Note: With this multi-week series — the Front Row Forward/Rewind, 2015/2014 — ESPN’s Communications Department takes the pulse of content executives and their properties throughout ESPN for views on what transpired in 2014 and a glimpse into 2015. It was a monster year for ESPN, with the success of the World Cup; the phenomenal launch of the SEC Network; the opening of Digital Center 2, the new home for SportsCenter and NFL Studio shows; and so much more. We can never encapsulate all the amazing things ESPN did this year, but the Forward/Rewind does its best to recognize the moments we’ll all remember.
In our series finale, we asked colleagues from across the company to predict a hashtag that will exemplify their group’s 2015.
Vice President, espnW, Laura Gentile: “#YearOfTheWoman: 2014 was a big year for women in sports showcasing women achieving new heights across the sports landscape. It has served to lay the groundwork for what will be an even bigger 2015 – perhaps leading to #MoreProgress.”
Executive Producer Andy Tennant: “#SPORTSMATTER.”
want to let @E60 kno how obsessed my 6 year old son is with the show! He DVRs every single one & rewatches over & over #e60 #sportsmatter
— Jennifer Harmon (@J_ennifer02) December 31, 2014
#USOpenonESPN: No more channel switching or network juggling. Live from New York, it’s the US Open on ESPN.
4. ESPN Deportes
General Manager, ESPN Deportes, Lino Garcia: “#PanAmxESPN: After successful coverage of the 2011 Pan American Games, we look forward to bringing back this prestigious event next year, offering fans unique content that is culturally relevant and connects with their heritage and tradition.”
@jjbareapr @Palomo_ESPN @CoachCMorales & lead producer Maria Soarez for #PanAmgames #Toronto2015 #ESPNDeportesUpFront pic.twitter.com/isLShTC70C
— Claudia Trejos (@ClaudiaTrejos) May 14, 2014
5. ESPN International
Executive Vice President, Managing Director, Russell Wolff on the Special Olympics World Games Los Angeles 2015: “#dontmissSOWGLA2015: As 7,000 athletes with Intellectual Disabilities from 190 countries gather in Los Angeles, it will be a proud moment for The Walt Disney Company as a foundation sponsor and for ESPN as the Global Broadcast partner. Don’t miss it.”
Check out this clip of @SportsCenter announcing @espn's coverage of the @LosAngeles2015 World games next summer. http://t.co/lmLmT166Dr
— Special Olympics (@SpecialOlympics) May 2, 2014
Senior Vice President, SportsCenter and News, Rob King: “#oneteam: The SportsCenter and News organization will operate with a unified focus on Strategic Coverage and Planning, Storytelling, Editorial Operations, Talent Development and Digital Reach and Relevance.”
If you don't have the @ESPN SportsCenter app get it now. Great new look and feel. http://t.co/Ocn2OlJCN8 pic.twitter.com/Q4G7o7tbcK
— PMG Incorporated (@PMGIndy) November 22, 2013
Senior Coordinating Producer Amy Rosenfeld: “#USWNT: The US Women’s soccer team will face a huge challenge in the upcoming FIFA Women’s World Cup this summer.”
Tara Chozet, Gaby Nunez, Dave Nagle, Paul Melvin, Dan Quinn, Carrie Kreiswirth and Mac Nwulu contributed to this post.
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