ESPN's Rob King talks branding at the University of MississippiRob King, ESPN's SVP of SportsCenter and News, addressed an audience at the University of Mississippi on Thursday. The goal of the conference, hosted by The Meek School of Journalism and New Media, is to help educate people on how to conduct business through social media platforms. (Photo credit: Jared Senseman)
ESPN's Rob King talks branding at the University of Mississippi"Rob King's honest advice about working in media resonated with the hundreds of students he spoke to today," Debora Wenger, Director of the undergraduate journalism program at The University of Mississippi, said after the inaugural Expand Your Brand Conference on Thursday. (Photo credit: Jared Senseman)
ESPN's Rob King talks branding at the University of MississippiAmong those in attendance at Ole Miss’s Farley Hall was Wright Thompson, senior writer for ESPN.com and ESPN The Magazine, who was featured in ESPN’s 30 for 30’s Ghosts of Ole Miss. (Photo credit: Jared Senseman)
ESPN's Rob King talks branding at the University of Mississippi"Rob did an incredible job – he talked realistically to students and young professionals about the world in which they live," said Will Norton, Dean of the Meek School of Journalism. "He is an uncommon manager who understands a myriad of issues and dimensions in dealing with those professionals who he hires and who work for him. Thus, he understands where students are today."
QUOTABLE: ADAM AMIN ON CALLING CBB WITH ESPN NBA ANALYST JVG
"Working with Jeff was an absolute treat. Easy-going off the air, fiercely prepared and opinionated on the air. . . He's a true pro without taking himself too seriously. It was a fantastic experience I hope we get to duplicate."
- ESPN play-by-play commentator Adam Amin called the Northern Iowa versus Stephen F. Austin Tip-Off Marathon men's college basketball game last week with analyst Jeff Van Gundy - who normally works on ESPN's NBA coverage