ESPN/Disney Banner at the NYC Pride Parade.
NEW YORK – “Celebrating All Families” was the slogan that ESPN and Disney brought to life yesterday in the companies’ first-ever participation in the NYC Pride Parade. More than 500 Disney and ESPN employees, cast members and friends/family members participated. More than 100 ESPN employees, friends and family members marched through New York City sharing love and support with the LGBT community. Attendees wore branded SportsCenter T-shirts with the traditional rainbow colors and espnW wristbands and were joined by an official SportsCenter shuttle.
People of all ages were part of the ESPN representation and walked to the sound of Disney music and the SportsCenter music theme, handing out SportsCenter t-shirts, espnW wristbands and ESPN EQUAL headbands.