ESPN continues to drive the fan experience forward, providing first-of-its-kind access to players at Wimbledon. With “Mic’d Up,” the telecasts have featured a combination brief conversations with players on-site – primarily as they warm-up or practice.
The conversational nature of Mic’d Up segments make them ideal for players to give fans glimpses into their mindsets as the get ready for matches – and also affords an opportunity for spontaneous discussion with ESPN commentators (such as Chris Eubanks talking about ice cream!).
“We’re excited to bring Mic’d Up to tennis,” said Jamie Reynolds, Vice President & Executive Producer, ESPN. “It’s an innovative way to bring fans closer to the players in an authentic, unscripted format and it’s a great way for players to expand their brands to audiences.”
With the Wimbledon success, Mic’d Up will surely find its way into ESPN’s US Open coverage in August.
Some examples from the past ten days at The Championships:
On Wednesday, Pam Shriver spoke with 27-year-old American Chris Eubanks as he practiced prior to his Quarterfinal loss to 2021 US Open champion and #3 seed Daniil Medvedev:
More from “Mic’d Up” from Wimbledon, including: Eubanks with Shriver earlier in the week; Jason Goodall and Caroline Wozniacki chatting with Croatian player, Donna Vekic from Week 1.